We are seeking a highly skilled Social Media Manager to join our team and take charge of our social media presence. This role requires someone with experience in managing social media accounts, creating engaging content, and analyzing performance metrics.
Key Responsibilities:
* Social Media Management
o Create and manage high-quality visual and written content across our social media accounts.
o Develop and implement a content marketing plan to promote our products and events.
o Collaborate with designers and content creators to produce captivating visual and multimedia content for social media and ads.
* Community Growth and Engagement
o Oversee Meta campaigns for community growth and reach.
o Build effective audiences and analyze results.
* Conversion Funnels
o Design and implement effective automatic conversion funnels from followers to new customers.
o Analyze performance using relevant KPIs and adjust strategies accordingly.
The ideal candidate will have 2+ years of experience as a Social Media Manager, preferably in the EdTech or FinTech industry. They should be knowledgeable about modern trends in social media and eager to stay up-to-date with the latest developments. Strong project management, communication, and analytical skills are essential for success in this role.
Requirements:
* Experience launching and directly managing social accounts with up to 1M followers.
* Familiarity with basic video and content editing tools (e.g., Captions, Figma, Canva).
* Excellent project management and communications skills.
* Track record of driving the adoption of new ideas and pioneering approaches within social media channels.
* Analytic skills, understanding social media KPIs, and result-oriented approach.
* Knowledge of managing social media tools (e.g., Sprinkl, Hootsuite) and insights analysis.
We offer a range of benefits, including paid time off, full equipment, Udemy Business unlimited membership, corporate events, and professional development opportunities.
This is a mid-senior level, full-time position that requires strong marketing expertise and a passion for social media.