At The Coca-Cola Company, we believe media excellence is a key driver of brand growth and consumer connection. Our mission is simple yet powerful: refresh the world and make a difference. We are seeking a Manager, Media & Retail Media to support the planning, execution, and day‑to‑day management of media and retail media activities across brands and campaigns. WhatYou’llDo for Us Media Planning & Execution - Support development and execution of integrated media plans across digital, social, ecommerce, and retail media and traditional channels. - Coordinate with agencies to plan accordingly and ensure the plans are implemented accurately and on time. - Support retail media activations in partnership with customers, bottlers, and commercial teams. - Ensure alignment between media plans and brand, category, and campaign objectives. Investment Tracking & Governance Support - Support media investment control processes, including buying orders, budget tracking, and invoice management. - Track planned vs. actual spend and flag risks, gaps, or optimization opportunities. - Ensure adherence to media governance standards and processes. Performance Monitoring & Optimization - Monitor media performance metrics including reach, frequency, productivity, and execution quality. Cross‑Functional Collaboration - Partner with Brand, IMX, Analytics, and Commercial teams to support effective media execution. - Coordinate with LATAM and Global IMX teams to support alignment with global standards. - Support clear communication and documentation across stakeholders. Requirements & Qualifications - Bachelor’s degree required. - 5-7 years of experience in media planning, buying, or execution roles. - Solid understanding of digital media, ecommerce, and retail media. - Experience working with media agencies and cross‑functional teams. - Strong analytical, organizational, and communication skills. - Ability to manage multiple priorities in fast‑paced environments. WhatWe’llDo for You Executional Growth: Build strong expertise across media and retail media execution. Learning & Exposure: Work closely with Senior Managers, Directors, and agency partners. Iconic Brands: Contribute to growth of world‑class brands. Career Development: Opportunity to grow into Senior Manager roles over time. Purpose‑Driven Work: Be part of a company committed to responsible, high‑impact media investment. Skills Agency Management; Creative Strategies; Cross-Functional Teamwork; Marketing Strategies; Content Creation; Brand Marketing Annual Incentive Reference Value Percentage:15 Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.