WildCard is scaling casual, ad-monetized, retentive mobile games with performance-focused, creative-driven UA. We have a unique approach and structure that makes us hyper-effective.
We’re looking for a Senior Motion Artist to lead the design and execution of high-performing video ads and interactive playables for user acquisition. Your work will run on the top mobile ad networks (AppLovin, Unity, Mintegral) and social platforms (TikTok, Facebook, Instagram), helping us scale installs and unlock creative-driven growth.
You’ll work closely with our Creative Lead and UA team to build, test, and iterate on motion assets that don’t just look good—they convert.
Key Responsibilities
* Concept, design, and animate high-performing video ads and playables for iOS and Android titles
* Translate performance data into creative iteration—what worked, what didn’t, and why
* Work in cross-functional pods with UA, strategy, and product to test bold hypotheses
* Collaborate with designers, illustrators, and editors to refine the visual language of each title
* Design with platform-specific best practices in mind (e.G. TikTok-native visuals, playable formats, etc.)
* Maintain a consistent creative bar while moving fast and learning faster
Qualifications
* 3+ years of experience in motion design for mobile ads, ideally in gaming or mobile apps
* Deep portfolio of performance-driven creative. Especially video ads.
* Expertise with After Effects and Capcut. Craftsman+ is a plus.
* Strong visual storytelling instincts—hook quickly, land the payoff, and drive action
* Experience with creative automation or AI tooling
* Able to thrive in a fast-paced, iterative, data-informed environment
* Understanding of ad platform dynamics (e.G. IPM, CTR, CVR) and how creative impacts performance
Nice to Have
* Attention to detail and ability to produce high-quality work under tight deadlines
* Ability to work independently and remotely
* Hands-on familiarity with creative testing frameworks (e.G. A/B multivariate testing)
* Interest in how creative strategy intersects with UA, ASO, and LTV optimization