**Description**
(emptResponsible for strategy and planning to align business operations with the company's mission and goals. Researches and analyzes industry and competitive trends to identify emerging market opportunities and strategic areas of interest. Identifies and prioritizes product and service improvement opportunities and creates plans for implementation. Develops complex forecasting models, budgets, resource allocation and plans for projects. Utilizes comprehensive knowledge of company's internal operations to develop forward-looking focus for business. A Senior Manager (M4) typically manages a department or small unit that includes multiple teams led by Managers and/or Team Leaders. Responsibilities typically include: Ownership of short to mid-term (1-3 years) execution of functional strategy and the operational direction of the Department. Problems faced are often complex and require extensive investigation and analysis. Requires ability to influence others to accept practices and approaches, and ability to communicate and influence executive leadership.)