Join to apply for the Coordenador Marketing - SC role at Brasil/CT.
Salary: To be negotiated.
Immediate opportunity for a strategic coordinator.
Main Responsibilities
Plan and lead marketing strategies aligned with commercial and institutional objectives.
Map personas and customer journeys based on data and market behavior.
Manage the marketing agency with clear scope, deadlines, deliverables, and KPIs.
Create and maintain campaign schedules focused on B2C attraction (operational vacancies).
Measure and report results using dashboards and ROI analysis.
Implement digital tools with focus on productivity (e.g., AI, CRM, BI).
Manage brand reputation on critical channels (Reclame Aqui, Google, Glassdoor) in collaboration with legal.
Control budget and acquisitions responsibly and financially disciplined.
Participate in alignment rituals with management (bi-weekly check-ins and quarterly planning).
Required Qualifications
Complete higher education in Marketing, Administration, Advertising, or related fields.
Proven experience in B2C marketing targeting operational audiences.
Experience managing agencies and delivery schedules.
Strong campaign planning skills with clear goals, channels, and metrics.
Knowledge of automation and CRM tools (e.g., RD Station, HubSpot).
Analytical skills to interpret dashboards (Google Data Studio, Power BI).
Working hours: Business hours, CLT contract.
Additional Information
Position: Marketing Coordinator
Company: Rh Brasil
Industry: Human Resources / Recruitment and Selection
Seniority level: Mid-Senior level
Employment type: Full-time
Location: Joinville, Santa Catarina, Brazil
This job posting is active; it is not expired.
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