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Luxury travel digital marketing specialist

Rio Claro (SP)
beBee Careers
Anunciada dia 16 junho
Descrição

About the Role

We are seeking a highly skilled Digital Marketing Manager to join our team. The ideal candidate will have a strong background in digital marketing, with experience in managing campaigns across multiple platforms.

The successful candidate will be responsible for driving high-quality lead generation through the strategic execution of all digital marketing efforts. This includes developing and optimizing full-funnel digital advertising campaigns, implementing email campaigns and automated workflows, creating brand-aligned marketing materials, and managing website content and SEO.

Key responsibilities include:

* Developing, managing, and optimizing digital advertising campaigns across Meta, Google, LinkedIn, and other channels to achieve qualified lead generation goals.
* Implementing email campaigns and retargeting, and automated workflows in ActiveCampaign to nurture leads and ensure accurate CRM data integration.
* Designing and producing brand-aligned marketing materials such as brochures, digital ads, product images, videos, and presentation decks.
* Managing website content, including landing pages and product listings, while supporting keyword research and SEO enhancements across the company website and partner platforms.
* Creating, scheduling, and publishing content on social media, engaging with audiences, and producing short-form video content to support organic growth, strengthen brand presence, and increase follower engagement.
* Analyzing performance data using tools such as Google Analytics, Tag Manager, Meta Pixel, and CRM dashboards to inform campaign strategy and improve overall marketing effectiveness.

The successful candidate will have a proven track record of generating qualified leads, with 5+ years of experience in digital marketing. They will also have proficiency in WordPress and landing page builders, solid understanding of SEO tools, analytics and tracking tools, and hands-on experience with CRM platforms.

Able to work independently in a remote environment, the successful candidate will thrive in a fast-paced environment and be adaptable to changing business needs.


Requirements

* 5+ years of experience in digital marketing, with a mix of creative and performance-based work.
* Demonstrated success managing digital advertising campaigns across Meta, Google, and LinkedIn platforms.
* Proficiency in WordPress and landing page builders (e.g., Elementor or similar).
* Solid understanding of SEO tools (e.g., SEMrush or similar), SEO best practices, and analytics and tracking tools (Google Analytics 4, Tag Manager, UTM, Meta Pixel).
* Hands-on experience with CRM platforms (ActiveCampaign, HubSpot, Salesforce, Pipedrive, etc.), as well as email marketing and marketing automation.
* Strong proficiency in Adobe Creative Suite (Photoshop, InDesign, Premiere Pro preferred).
* Analytical mindset with the ability to turn performance data into actionable strategies.
* Excellent written and verbal communication skills in English.
* Highly organized, with strong attention to detail, time management, and follow-through.
* Self-motivated team player who thrives in a remote work environment.
* Possess a passion for luxury travel, storytelling, and hospitality is an asset.


About Us

We offer a competitive salary, the opportunity to shape the digital engine of a premium travel brand, remote work flexibility with a collaborative team, access to professional development, training, and growth within a luxury brand environment.

This role offers the best of both worlds: performance metrics and creative content. If you're a highly capable digital marketer who thrives on both, this could be the perfect fit for you.

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