About the Role
We are seeking a skilled Social Media Manager to join our team. This role requires someone who can extract value from every piece of content, distribute it effectively across platforms, and build operational systems to maintain efficiency.
Key Responsibilities
* Listen to internal podcast episodes and develop a multi-format content strategy based on core insights.
* Write high-converting copy for all repurposed assets, including captions, blog intros, and hook-driven carousel copy.
* Create and document repeatable workflows for efficiently repurposing content across all platforms.
* Build and maintain standard operating procedures (SOPs) and systems to streamline publishing, scheduling, and internal collaboration.
* Collaborate with design, social, and product teams to ensure content aligns with brand goals and business objectives.
* Track performance of content and continuously optimize distribution based on insights.
Qualifications
* Strong copywriting skills with the ability to adapt tone across formats and platforms.
* Proven experience in content repurposing, particularly turning long-form content into multi-format deliverables.
* Sharp understanding of content distribution strategy, including scheduling, hooks, CTAs, and platform best practices.
* Solid marketing operations background; building and managing systems, SOPs, and content workflows.
* Highly organized and self-directed with excellent attention to detail.
Nice-to-Have Qualifications
* Experience managing social media calendars and repurposing frameworks.
* Familiarity with tools like Notion, Airtable, Zapier, Descript, and Metricool or similar.
* A creative mindset with a keen eye for emerging trends in content marketing and creator-led brands.