Help doctors thrive in underserved communities and patients find the care they need.
About This Role
We're seeking a senior marketing professional to work with our mission-driven agency. As a Marketing Specialist, you'll be responsible for designing and implementing strategic marketing campaigns to attract quality doctors to these regions and help them build their practice and patient base.
Your Key Responsibilities
* Develop localized marketing strategies to attract doctors to work in underserved communities
* Create campaigns to build awareness and trust for newly settled doctors and healthcare organizations
* Collaborate with recruitment and client teams to understand doctor profiles, community needs, and positioning strategies
* Run digital paid campaigns (Meta, Google, LinkedIn, etc.)
* Manage content creation (bios, testimonials, practice spotlights, ads, video assets)
* Establish marketing processes and systems that can be replicated across multiple regions and healthcare organizations
* Measure and optimize campaigns based on data: patient sign-ups, website visits, cost per acquisition, and more
Requirements
* 5+ years of experience in marketing
* Good level of English (main work language serving North American clients)
* Experience in marketing agencies or start-ups
* B2B + B2C experience
* Entrepreneur/business mindset
* Passion for healthcare, purpose-driven work, or community building
* Flexibility with working hours
* Hands-on experience with Meta Ads Manager, Word Press/HTML, and analytics platforms
Why Work with Us?
* Purpose-driven work: Help doctors build their practice and patients access the care they deserve
* Remote work: Work from anywhere
* Impact-first culture: We measure success in outcomes, as well as clicks and conversions