Public Relations Manager
We are seeking a seasoned Public Relations Manager to lead our LATAM PR strategy. This role requires expertise in developing and executing regional PR plans, aligning with global launches and sales priorities.
* Main Responsibilities:
* PR Plan Development: Create and execute a comprehensive LATAM PR calendar and embargo plan, ensuring alignment with global launches and sales objectives.
* Media Relationships: Foster strong connections with top-tier tech and gaming editors, reviewers, and influencers across Portuguese and Spanish-speaking markets.
* Event Management: Host virtual and local events, manage press lists, invitations, materials, and post-event follow-ups.
* Product Reviews: Coordinate sample allocation, delivery, and follow-up with regional media outlets.
* Partnerships: Drive joint PR opportunities with distributors, e-commerce partners, and brand collaborators.
* Content Localization: Adapt global press materials for LATAM audiences, ensuring cultural and linguistic accuracy.
* Performance Tracking: Monitor press coverage, analyze media performance metrics, and deliver post-launch summaries.
* Compliance: Ensure consistent application of embargoes, NDA terms, and authorized content usage.