Location:
Remote (Latin America)
Salary Range:
$1500 - $2,450 USD P month
Overview
Our client is looking for an experienced Social Media Manager who is passionate about beauty, social media, and has a strong track record in defining, building, and overseeing social media strategy while cultivating and nurturing a community.
You will join a dynamic, collaborative, and fast-paced remote environment, working with top beauty brands to help them grow, engage, and support their community. The ideal candidate will have a social-first approach, be flexible and proactive, and know how to juggle multiple projects in real time.
What you'll do
* Social Media Management & Strategy:
Develop strategies to grow clients' social media engagement across platforms (Instagram, TikTok).
* Content Calendars:
Create and manage calendars, plan content, include events, holidays, and captions.
* Content Creation:
Brief designers/creators, leverage UGC, and create content when needed.
* Captions & Copywriting:
Write compelling and flawless captions in English.
* Instagram Story Strategy:
Concept, plan, and create when needed.
* TikTok Content:
Brief, create, and manage TikTok content as needed.
* Performance & Reporting:
Track KPIs, analyze results, provide monthly reports with key learnings and recommendations.
* Community Engagement:
Support engagement, develop tone of voice, and identify proactive opportunities.
* Research & Trends:
Stay up to date on beauty/social trends, propose innovative content ideas, and monitor competitor activities.
* Client Interaction:
Act as day-to-day contact, respond to strategic questions, and eventually lead client calls.
Who you are
* Obsessed with social media and always online.
* Deeply familiar with beauty, skincare, and culture.
* Strategic and organized with strong campaign, calendar, and content deck skills.
* Creative yet analytical: capable of creating scroll-stopping content and measuring results.
* Strong communicator, collaborative, and proactive in a remote work environment.
* Thrives in a fast-paced environment with excellent time management.
Must-Haves
* At least 3 years of social media experience, specifically with beauty brands, Skin Care, (large/global brands preferred).
* Fluent English (oral & written) – error-free communication.
* Bachelor's degree
* Strong experience in content calendar management (Instagram & TikTok).
* Experience writing captions and managing brand voice.
* Proven ability to manage client communication and act as the main point of contact.
* Proficiency with Canva and CapCut.
* Remote work readiness: owns personal computer and can work 9:00–6:00 PM EST.
Nice-to-Haves
* Previous experience at top beauty groups (e.g., L'Oréal, Estée Lauder, Coty, etc.).
* Portfolio showcasing beauty-focused social media campaigns.
* Experience leading social assessments and client strategy sessions.
* Knowledge of Adobe Suite or additional content tools.
* Comfort with appearing in or creating content on short notice.