Job Responsibilities Develop and execute marketing and public relations strategies to enhance brand awareness, visibility, and reputation across India and international markets. Manage relationships with media outlets, influencers, and key industry stakeholders to generate positive coverage. Write, edit, and distribute press releases, blog posts, and marketing materials to highlight product launches, events, and brand initiatives. Monitor and analyze the effectiveness of PR campaigns, providing regular performance reports and insights. Ensure all marketing and PR activities adhere to brand guidelines and messaging consistency. Job Requirements Bachelor's degree in Marketing, Communications, Public Relations, or a related field. 3+ years of experience in marketing, public relations, or communications, preferably in the technology. Strong written and verbal communication skills, with the ability to create compelling narratives for diverse audiences. Proficiency in social media platforms, media monitoring tools, and content management systems (CMS). Preferred Skills Experience in crisis communications and reputation management. Familiarity with content marketing, email campaigns, and social media strategy. Previous experience working with international teams or managing PR activities in multiple regions. Elfbar is looking forward to your joining and creating a brighter future together. Elfbar – Innovation, Sustainability, Responsibility.