Improve AI systems by fine-tuning language models with your expertise in semantic understanding and content analysis. As an Expert Rater, you'll assess relationships between user queries and advertiser keywords to help build smarter AI.
Main Responsibilities:
* Analyze query–keyword pairs to determine if the user query is semantically contained in the advertiser keyword using specific guidelines
* Label data accurately within a client's rating platform, contributing to the development of AI systems for natural language understanding and ad relevance
* Perform related tasks such as search engine results page (SERP) analysis, user intent assessment, and side search relevance checks
* Apply critical thinking and semantic reasoning to detect meaning shifts, intent differences, and subtle variations in language use
* Follow strict quality and productivity targets while working independently in a remote setting
* Stay aligned with evolving language trends and maintain objectivity by avoiding personal bias in assessments
Key Skills & Competencies:
* Analytical thinking with a high level of semantic and pattern recognition
* Proficiency in online research and information validation
* Strong communication skills and written comprehension
* Bias awareness and ability to apply objective judgment based on defined criteria
* Self-motivation, focus, and reliability in remote work environments
Required Knowledge:
* English B2
* Oral and written comprehension
* Appropriate use of language
* Fluency in Dutch (intermediate to advanced)
* Strong ability to understand written content, detect intent, and follow complex logic frameworks
* High attention to detail and consistency in applying structured guidelines
* Comfortable working independently under a fixed schedule in a remote environment
Desirable Studies & Experience:
* Prior experience in data labeling, query analysis, search evaluation, or similar annotation work
* Academic background or professional experience in: Psychology – understanding bias, decision-making, and cognitive patterns Data Science / Analytics – pattern recognition, structured logic Business Administration – evaluating commercial intent, market relevance
Work Setup:
* Remote, full-time position with a fixed daily shift
* Requires a reliable internet connection, equipment, and dedicated workspace
* Access to all necessary tools and training will be provided