Join to apply for the Social Media Manager role at EMCD: TOP10 Mining pool, Wallet, P2P platform, Coinhold
Get AI-powered advice on this job and more exclusive features.
About the job: Social Media Manager (LATAM)
We are seeking a creative, culturally fluent, and crypto-savvy Social Media Manager to lead EMCD's content and community engagement efforts across Latin America.
In this role, you will be responsible for localizing and executing our global social media strategy across key channels such as Twitter, Instagram, WhatsApp, and YouTube, while crafting content that resonates deeply with Spanish-speaking (and potentially Portuguese-speaking) audiences.
Your mission is to drive growth, engagement, and loyalty across our LATAM communities.
As the first hire fully dedicated to social media in the region, you will play a crucial role in establishing EMCD's voice and visibility in one of the most dynamic and fast-growing crypto markets in the world.
Responsibilities:
Content Strategy & Execution
Develop original, engaging, and relevant content in Spanish (and optionally Portuguese) aligned with global goals and tailored to LATAM audiences.
Build and manage a localized content calendar to ensure consistent messaging across platforms.
Launch regional campaigns, announcements, and community activations (AMAs, contests, etc.).
Community Engagement
Interact daily with users, reply to comments and DMs, and moderate discussions to build vibrant social communities.
Monitor trends, memes, and cultural signals to keep EMCD's content fresh and regionally relevant.
Analytics & Optimization
Track performance metrics (reach, engagement, audience growth) and refine strategy based on data.
Prepare reports and insights to inform broader content decisions.
Cross-functional Collaboration
Align closely with EMCD's global SMM team, designers, and video production teams.
Support marketing efforts around LATAM events, partnerships, and local community campaigns.
Requirements:
Experience
3+ years in social media management or digital content creation, ideally in crypto, Web3, or fintech.
Proven success growing social channels, launching campaigns, and building community engagement.
Skills & Expertise
Native or fluent Spanish (required); advanced English (C1+); Portuguese is a plus.
Excellent copywriting and communication skills.
Familiarity with memes, crypto culture, and regional online behaviors.
Proficiency with tools like Google Analytics, Sprout Social, and platforms like Canva or Figma.
Attributes
Creative, proactive, and quick to adapt to changing trends and algorithms.
Strong organizational skills; ability to manage multiple channels and timelines.
Empathetic, collaborative, and community-first mindset.
What We Offer
A chance to build the LATAM social media presence for a leading mining and crypto infrastructure company globally.
Remote-first work model with flexibility.
Competitive salary based on experience and location.
A high-growth environment in the Web3 space with a supportive and ambitious global team.
Access to EMCD's dynamic ecosystem across mining, software, and DeFi.
If you're passionate about crypto, fluent in digital culture, and ready to take ownership of building EMCD's voice in LATAM, we'd love to hear from you!
#J-18808-Ljbffr