Job Description :WE'RE DIAGEO. The beverage alcohol global industry leader and home to some the most recognizable and popular brands in the world: Johnnie Walker, Smirnoff, Tanqueray and Guinness... and we're only just getting started. But we're more than just our brands. We are committed to becoming the best performing, most trusted and respected consumer products company in the world. Being passionate about our consumers and customers sits both at the heart of our values and how we will deliver our performance ambition in every country where Diageo operates.WHAT ARE WE LOOKING FOR? We seek to attract the best talent people and inspire them to deliver their best work ever. Passionate, engaged and talented individuals of all kinds who are hungry to do great work—and have a lot of fun while doing it. It's all about finding people who can inspire a team, drive brand and category growth, and make our brands famous.Sr. Brand Manager – Scotch Portfolio (Black&White, Buchanans, Old Parr, White Horse)We are seeking an experienced, results-driven marketing leader to manage Scotch Portfolio brands with a proven track record in strategic thinking, consumer insights, brand development, and effective execution. This role requires someone who can navigate the full marketing process—from concept to execution — helping us define the future of White Horse, within portfolio, communication and cultural strategy development and execution while demonstrating strong business acumen, leadership, and a deep understanding of the competitive landscape.The ideal candidate will be action-oriented, adaptable, and skilled at managing multiple workstreams (ATL/BTL plans) simultaneously, ensuring attention to detail and excellence in every consumer interaction. We are looking for a balance of brand activation expertise, business insight, and leadership abilities to collaborate effectively with internal and external partners across a fast-paced and competitive category. Impact, boldness, and creativity are essential to success.Key Responsibilities:Lead Scotch Portfolio strategy, including the development of a 5-year vision and annual business plans.White Horse brand management – lead development and implementation of White Horse brand communication, events and cultural strategy based on consumer insights, cultural trends, and market dynamics.Manage the annual planning process, ensuring alignment with growth drivers, market share, financial goals, and the delivery of brand and communication plans.Collaborate with creative agencies, global and local brand teams, Customer Marketing, Market Insights, and Innovation to design and execute comprehensive brand plans across Media, Culture, Activation, On-Trade, Off-Trade, and Events.Lead and mentor a brand team, fostering talent development and encouraging a collaborative, high-performance culture.To succeed in this role, the candidate must have:A minimum of 8 years of proven experience in brand management.Exceptional interpersonal skills and the ability to thrive in dynamic and complex environments.Strong execution capabilities with the ability to prioritize and manage competing demands effectively.Strong drive, delivery and determination. Proven ability to think strategically and drive long-term business growth across a complex and broad portfolio.High levels of accountability and autonomy.Creative flair and consumer back obsession, reflected in outstanding creative work.Having the ability to fast adapt to changes and make all actions tangible measuring impact and results with clear learnings.Written and verbal communication skills in English.Flexible Working Statement:Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one.Diversity statement:Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world.If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.Worker Type :RegularPrimary Location:Sao PauloAdditional Locations :Job Posting Start Date :2025-04-08
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