Job Summary
We are seeking a skilled Direct Response Video Editor to join our team. As a Direct Response Video Editor, you will be responsible for creating high-quality video ads that drive conversions.
Key Responsibilities
* Ad Production: Develop and produce engaging short-form ads (15-90 seconds) and VSLs that convert cold traffic into buyers.
* Mastering Direct Response Mechanics: Craft hooks that stop thumbs in the first 3 seconds, deploy engagement disruptors like kinetic typography and callout graphics, optimize pacing for platform algorithms, and A/B test visual approaches based on performance data.
* Post-Production Excellence: Color grading, sound design, motion graphics, and seamless transitions using Premiere Pro, After Effects, or DaVinci Resolve.
* Rapid Iteration & Testing: Collaborate with our Creative Strategist to test new concepts weekly and expect fast feedback cycles.
* AI-Enhanced Workflow: Leverage tools like Descript, Runway, and AI caption generators to maximize output without sacrificing quality.
Requirements
* English Fluency
* 2+ Years of Editing Experience for DTC/eCommerce Brands
* Portfolio Demonstrating Direct Response Ads That Drove Conversions
* Expert-Level Proficiency in Premiere Pro or DaVinci Resolve + After Effects
* Deep Understanding of Meta/YouTube Shorts Specs and Algorithm-Friendly Editing Patterns
* Native Fluency with UGC Aesthetics vs. Polished Brand Content
* Proven Ability to Produce 8-12 Ads Per Week Without Compromising Quality