Who We Are
Mindful Agency is a performance-driven creative team specializing in high-converting Meta ads for top tech brands. We're looking for an Iterations Editor—someone who can take fully edited 30–60 second Meta ads and generate multiple high-quality variations designed to increase performance, improve hook testing, and expand creative volume.
This role is not standard editing. It requires someone who understands creative iteration as a scientific process: isolating variables, modifying structure and pacing, and generating new variants that give Meta's algorithm more opportunities to find winners.
What You'll Do
* Open existing fully-edited Premiere Pro project files and generate new, distinct iterations of the same ad.
* Create alternative hooks, shorten or re-structure timelines, adjust pacing, and introduce new punch-in/out moments to increase stopping power.
* Modify captions, layout, on-screen text, reframing, b-roll timing, and transitions while keeping brand consistency intact.
* Produce multiple versions of each ad optimized for performance testing (length trims, hook variations, CTA variations).
* Ensure all variations are export-ready, cleanly organized, and aligned with Mindful Agency's internal workflow in Notion and Google Drive.
* Collaborate asynchronously with the creative team to understand each ad's strategic goal (problem-solution, testimonial, UGC pacing, value prop emphasis).
* Maintain consistent daily output based on clear production expectations and deliverables.
Requirements
* Expert-level proficiency in Adobe Premiere Pro (must be comfortable navigating another editor's timeline, proxies, nests, captions, and media management).
* Strong understanding of direct-response video editing, ideally with experience in Meta/TikTok ad formats.
* Ability to identify and modify high-leverage creative variables: hook strength, pacing, text placement, dynamic framing, and overall watch-through optimization.
* Strong creative instincts paired with a scientific mindset—able to think in terms of tests, variants, and performance hypotheses.
* Exceptional attention to detail and ability to produce clean, organized sequences that integrate back into our workflow.
* Fast, reliable communication and ability to work independently across global time zones.
* Portfolio demonstrating short-form ads or UGC-style edits (required).
Nice-to-Haves
* Experience with direct-response brands, SaaS, tech, or e-commerce.
* Familiarity with Meta ad performance patterns (retention curves, thumb-stop theory, hook testing).
* Motion graphics or caption stylization skills for added variation when needed.
Why Work With Mindful
* Work with a fast-growing US-based performance agency that values craftsmanship and creativity.
* Clear workflows, predictable task structure, and objective editing metrics.
* Long-term opportunity with consistent volume of work.