Location: São Paulo
Reports to: Managing Director, LatAm
About Genero
Genero is revolutionizing creative content production, leveraging technology to empower in-house marketing and creative teams. Our flexible creative solution integrates the world's largest professional creative network with a software platform and streamlined end-to-end workflow, delivering an unparalleled creative and production offering for our clients.
With offices across the Americas, EMEA, and APAC, our esteemed client base includes Google, Meta, TikTok, L'Oréal, Diageo, Hilton, and Michaels. Joining Genero means becoming a key player in a dynamic and innovative global company, contributing to the expansion of our business across North America, one of our fastest-growing regions.
Reporting to the Managing Director – Latin America, you’ll be a vital member of our Americas team and collaborate across our global team. This is a pivotal role for a strategic thinker and trusted client partner, ready to guide brands through the future of content and production.
What you’ll do
* Proactively source, qualify and convert new business opportunities, leading discovery, pitches and proposals to win new clients and expand existing relationships.
* Drive growth and retention across our Enterprise client base by building long-term, trusted partnerships with senior marketing leaders and identifying upsell and cross sell opportunities.
* Develop and nurture senior-level relationships with platform partners including Meta, Google, TikTok, Amazon and Pinterest.
* Be a trusted advisor to clients, offering strategic input, platform insights, and content best practices to deliver impactful creative and campaigns that perform.
* Define commercial approaches for ongoing social content arrangements, translating client needs into clear scopes, pricing and statements of work in partnerships with internal teams.
* Partner with Creative Strategy, Production and Client Services to scope opportunities accurately and ensure a clear handover from sold work into delivery teams.
* Support key enterprise and platform partnership programs by aligning stakeholders, clarifying objectives and ensuring commercial and operational readiness.
* Collaborate with our creative community and internal teams to ensure proposed solutions are credible, high quality and aligned with performance goals.
* Partner with cross-functional teams across the Americas and globally to share learnings, surface growth opportunities, and drive operational excellence.
The role offers flexible hybrid working, combining remote work with in-person collaboration with our São Paulo-based team.
What you’ll bring
* Bachelor's degree or equivalent experience in marketing, advertising, creative production, digital media or related fields
* 8+ years experience in a creative or social agency, brand, production studio, or social platform environment, with a track record of winning new business and growing enterprise accounts.
* Demonstrated experience selling social and digital content solutions, ideally including ongoing or program based arrangements (always-on, scaled production, and creator/influencer programs)
* A deep understanding of social and digital content best practices
* Strong demonstrated ability to build and maintain trusted senior relationships, lead consultative discovery and influence stakeholders through to commercial agreement
* Confidence in translating strategy into commercial packaging: scopes, pricing, proposals and SoWs, in partnerships with internal teams
* Previous experience working directly with social and tech platforms - Meta, Google, Pinterest, TikTok etc. is a major plus
* Strong cross functional leadership: able to align Creative Strategy, Production and Client Services around a clear plan and smooth handover from sold work to delivery
* Exceptional communication, negotiation and problem-solving skills
* Strong commercial judgement and organisational skills, including pipeline management, forecasting and prioritisation
* Fluent Portuguese and English are mandatory. Fluent Spanish is highly desirable.