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Web & ops marketing

Qualtrics
Web
Anunciada dia 18 agosto
Descrição

The Qualtrics XM Platform is a system of action that helps businesses to attract customers who stay longer and buy more, to engage and empower employees to do the best work of their lives, to develop breakthrough products people love, and to build a brand people can't imagine living without.
Joining Qualtrics means becoming part of a team bold enough to chase breakthrough experiences - like building a technology that will be a force for good.
A team committed to diversity, equity, and inclusion because of a conviction that every voice holds value, with a vision for representation that matches the world around us and inclusion that far exceeds it.
You could belong to a team whose values center on transparency, being all in, having customer obsession, acting as one team, and operating with scrappiness.
All so you can do the best work of your career.
We believe every interaction is an opportunity.
Are we yours?
The Qualtrics XM Platform is a system of action that helps businesses to attract customers who stay longer and buy more, to engage and empower employees to do the best work of their lives, to develop breakthrough products people love, and to build a brand people can't imagine living without.
Joining Qualtrics means becoming part of a team bold enough to chase breakthrough experiences - like building a technology that will be a force for good.
A team committed to diversity, equity, and inclusion because of a conviction that every voice holds value, with a vision for representation that matches the world around us and inclusion that far exceeds it.
You could belong to a team whose values center on transparency, being all in, having customer obsession, acting as one team, and operating with scrappiness.
All so you can do the best work of your career.
We believe every interaction is an opportunity.
Are we yours?
**The Challenge**:
**Expectations for Success**:

- Global conversion rate optimization: Management and development of the website conversion optimization program - including A/B testing, iteration, and proliferation of learnings, etc.
Use analytics platforms and other tools to monitor and analyze the outcomes from the tests.
Work with regional teams to design tests and roll out winners globally.
- On-site advertising: Management and optimization of the banners, intercepts, and resources modules to promote our own marketing and collateral on the website in an effort to maximize opportunities and lead capture

**Qualifications & Requirements**:

- 1-2 years of web optimization or relevant marketing experience
- Bachelor's degree, preferably in a related field (e.g.
Marketing, Statistics, Business, UX, etc.)
- Experience with Google Analytics or a similar analytics tool
- Experience with A/B testing platforms (Google Optimize, Optimizely, Mutiny or something similar)
- Exemplary written communication skills with high attention to detail
- Understanding the importance of statistical significance when analyzing experiment results
- Willing to challenge the status quo, test new ideas that are risks to drive value
- User experience and research-focused
- A do-whatever-it-takes attitude to deliver exceptional quality on time and on budget
- Familiarity with HTML & CSS

**Preferred Qualifications**:

- Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, and XD)
- Proficiency in WordPress
- Familiarity with Marketo
- Familiarity with project management tools such as Jira and Asana
- Proficiency with Qualtrics Website App Feedback
- Experience/exposure to chatbot tools (Drift)

**Benefits**:
The term "benefits" doesn't really do our employee rewards program justice.
We provide medical, dental, and vision insurance for you and your dependents, additional days of annual leave, generous pension fund contributions, tons of career mobility, free snacks and lunches, wellness bonuses, an experience bonus to help you explore the world and much more!
- Qualtrics Experience Program - $1,800 for an experience of your choosing (eligible after a year)
- Qualtrics Wellness Program - $300 per quarter for the wellness activity of your choosing (eligible immediately)
- To learn more about what we value read about it directly from our employees Qualtrics Life stories

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