As a Paid Media Specialist, you will play a crucial role in helping US-based ecommerce brands achieve their growth goals.
Key Responsibilities:
* Manage Meta, Google, and/or TikTok ad accounts for our clients.
* Run ad campaigns across these platforms to drive conversions and revenue.
* Monitor key performance indicators (KPIs) such as return on ad spend (ROAS), ad budgets, and core metrics to optimize campaigns and achieve desired results.
* Develop and execute profitable creative testing campaigns to identify trends and communicate insights to clients.
* Produce performance marketing reports to accurately display analytics, results, and next steps.
Requirements:
* Bachelor's degree in Marketing or related field, or equivalent experience.
* Prior experience working with ecommerce brands or advertising agencies is preferred.
* Must be proficient in Facebook & Google Ads management for ecommerce brands.
* Strong communication, conceptual thinking, and analytical skills are essential.
* A hunger to provide great results for clients is a must.
About the Ideal Candidate:
* An autonomous worker with a strong analytical mind.
* A portfolio of work, results, or case studies showcasing expertise in paid media.
* Experience with internal communication tools such as Monday.com, Google Drive, Zoom, and Slack is a plus.
We're Looking for Someone Who:
* Is confident in pushing back on leadership team members when needed.
* Can think critically and strategically about campaign optimization.