Social Media Content Specialist
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We are seeking a skilled Social Media Content Specialist to join our team. This role involves creating and repurposing content to increase engagement and drive business results.
As a Social Media Content Specialist, you will be responsible for:
* Extracting core insights from internal podcast episodes to develop a multi-format content strategy;
* Writing high-converting copy for all repurposed assets, including captions, blog intros, and hook-driven carousel copy;
* Creating and documenting repeatable workflows for repurposing content efficiently across all platforms;
* Building and maintaining SOPs and systems to streamline publishing, scheduling, and internal collaboration;
* Collaborating with design, social, and product teams to ensure content aligns with brand goals and business objectives;
* Tracking performance of content and continuously optimizing distribution based on insights.
This role requires strong copywriting skills, the ability to adapt tone across formats and platforms, and a keen understanding of content distribution strategy.
The ideal candidate will have proven experience in content repurposing, solid marketing operations background, and excellent attention to detail.
In addition to these qualifications, the following skills and tools are beneficial:
* Familiarity with tools like Notion, Airtable, Zapier, Descript, and Metricool or similar;
* Experience managing social media calendars and repurposing frameworks;
* A creative mindset with a keen eye for emerging trends in content marketing and creator-led brands.
Our team values highly organized individuals who can work independently and take ownership of content pipelines end-to-end.
Responsibilities:
* Develop a multi-format content strategy based on internal podcast insights;
* Write engaging copy for repurposed assets;
* Create repeatable workflows for efficient content repurposing;
* Build and maintain SOPs and systems for streamlined publishing;
* Collaborate with cross-functional teams to ensure aligned content goals;
* Track content performance and optimize distribution.
Required Skills and Qualifications:
* Strong copywriting skills and adaptability;
* Proven experience in content repurposing;
* Solid marketing operations background;
* Excellent attention to detail;
* Self-directed and highly organized individual;
* Ability to work independently and own content pipelines;
* Familiarity with tools like Notion, Airtable, Zapier, Descript, and Metricool;
* Experience managing social media calendars and repurposing frameworks;
* Creative mindset with an eye for emerging trends.
Benefits: As a key member of our team, you will enjoy a competitive salary and benefits package that includes opportunities for growth and development.
Others: We offer a dynamic and supportive work environment that fosters collaboration, creativity, and innovation. Our team is committed to delivering exceptional results and making a meaningful impact.