Growth Marketing Manager (E-Commerce)
About the Company
Hungry Minds is a fast-growing eCommerce company building brands and products that capture attention and convert audiences into loyal customers. We combine creative storytelling with data-driven marketing to scale online sales globally.
We’re looking for a Growth Marketing Manager who thrives on experimentation, performance marketing, and scaling revenue through digital channels.
Role Overview
As Growth Marketing Manager, you will be responsible for driving customer acquisition, improving conversion rates, and scaling revenue across digital channels.
You will own the full marketing funnel — from traffic generation to conversion and retention — using data, experimentation, and performance marketing strategies.
Responsibilities
• Develop and execute growth strategies to scale online sales and customer acquisition.
• Plan and optimize campaigns across paid social, paid search, email marketing, and affiliate channels.
• Analyze user behavior, conversion funnels, and marketing performance to identify growth opportunities.
• Run A/B tests and growth experiments to improve conversion rates and marketing ROI.
• Work closely with content, creative, and product teams to build high-performing marketing funnels and landing pages.
• Manage and optimize paid advertising campaigns (Meta, Google, TikTok, etc.).
• Monitor industry trends, competitor strategies, and new growth opportunities in eCommerce.
• Track and report key performance metrics including CAC, ROAS, LTV, and conversion rates.
Requirements
• 2–4+ years of experience in growth marketing, performance marketing, or digital marketing in eCommerce.
• Strong understanding of customer acquisition, conversion optimization, and marketing analytics.
• Hands-on experience with Google Analytics, Meta Ads, TikTok Ads, CRM systems, and marketing automation tools.
• Experience running experiments and A/B testing to improve marketing performance.
• Analytical mindset with the ability to translate data into actionable insights.
• Proactive, creative, and results-driven approach.
What We Offer
• Opportunity to build and scale growth strategies in a fast-growing eCommerce environment.
• High ownership and direct impact on revenue growth.
• Competitive salary and performance-based bonuses.
• Remote / flexible working environment.
• Collaborative and ambitious team culture.