Account Professional
The primary objective of this role is to devise and implement customized client PR campaigns, develop media strategies, and maintain regular communication with clients and media contacts.
Responsibilities
1. Craft and execute strategic PR plans tailored to each client's specific needs
2. Serve as the main point of contact for assigned clients, providing exceptional service and support
3. Buildeveloping and nurturing existing client relationships while identifying opportunities to expand our reach
4. Conduct thorough media research and build targeted media lists to maximize exposure
5. Identify, filter, and respond to media opportunities in a timely and effective manner
6. Coordinate and schedule media interviews, ensuring seamless execution
7. Follow up with media contacts to confirm placements and coverage timelines, guaranteeing maximum visibility
8. Maintain continuous coverage monitoring through Google Alerts
9. Collaborate with team members on writing projects, fostering a culture of creativity and innovation
10. Stay abreast of news trends and identify timely angles for client exposure, driving results-driven solutions
11. Provide regular client updates and maintain consistent communication, ensuring transparency and trust
12. Prepare and send biweekly and monthly reports, highlighting key achievements and progress
This role demands strong organizational and time management abilities, as well as exceptional written and verbal communication skills, enabling the Account Professional to excel in this dynamic environment.