Job Description Summary
The role is aligned with Novartis’ purpose of reimagining medicine to improve and extend people’s lives by ensuring the successful implementation of a consistent, cross-functional brand strategy for the CRM Business Unit. Through evolving designed early brand strategies, such as Integrated Product Strategies (IPS), into competitive and tailored launch plans for Brazil, the role drives impactful product launches that address patients' needs effectively. At the country level, the role is responsible for sales and marketing performance, by leading the strategy and cultivating a high-performing team, the position directly contributes to Novartis' mission to deliver breakthrough innovations and create value for patients, healthcare systems, and society.
Job Description
#LI-Hybrid
Internal job title: CRM TA Head
Location: São Paulo, Brazil
Key responsibilities:
* Ensures appropriate compliance against company policies and procedures.
* Responsible for the budget and financial performance of the unit.
* Develops and implements a regional strategic and operational plan for the TA in close collaboration with local and global teams.
* Closely follows competitors on the market and provides local marketers with tools to evaluate and counteract competitive entrance on the market.
* Works with external key opinion leaders in the field to implement projects to optimize patient management and drive the TA forward.
* Develops and leads long-term CRM Business Unit (BU) strategy and planning to ensure sustainable growth and alignment with Novartis’ goals.
* Upholds and strengthens Novartis’ reputation within the market, leveraging strategic partnerships and stakeholder engagement.
Essential Requirements:
* Accountability for P&L or Business Unit performance.
* Proven experience leading large and/or diverse multi-functional teams.
* Demonstrated success managing initiatives with wide geographic scope.
* Extensive experience in people leadership and team development.
* Previous experience in the pharmaceutical sector with deep knowledge of the Brazil healthcare system.
* Fluent in English.
Why Novartis: Our purpose is to reimagine medicine to improve and extend people’s lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us! Learn more here: https://www.novartis.com/about/strategy/people-and-culture
You’ll receive: Competitive salary, annual bonus, life insurance, home office policy, retirement and wellbeing plans, flexible working arrangements, birthday day-off, parental leave, subsidized dining facilities, health insurance, employee recognition platform, Gympass, employee resource groups and virtual self-development tools. If you want to learn more about our benefits, you can access the Novartis Life Handbook: https://www.novartis.com/careers/benefits-rewards
Skills Desired
* Asset Management
* Business Development
* Business Strategies
* Commercial Excellence
* Cross-Functional Work
* Customer-Oriented
* Digital Marketing
* Go-to-Market Strategies
* Healthcare Sector Understanding
* Influencing Skills
* Inspirational Leadership
* Key Account Management
* Market Access
* Marketing Strategies
* Market Share
* Market Trend
* Negotiation
* People Management
* Priority Disease Areas Expertise
* Product Launches
* Product Lifecycle Management (PLM)
* Product Positioning
* Profit and Loss (P&L)
* Sales
#J-18808-Ljbffr