Sales and Marketing Analyst
We are seeking a highly analytical, creative and results-driven individual to work at the interface between our marketing and commercial areas.
This role will be responsible for planning and executing digital and offline marketing strategies, organizing trade fairs and events, supporting our sales team with materials and market intelligence, as well as preparing all order documentation and coordinating after-sales activities.
Key Responsibilities:
* Execute digital marketing campaigns (e-mail marketing, social networks, Google Ads, etc.) with a focus on generating qualified leads;
* Support the sales team with support materials, presentations and institutional and promotional content;
* Plan and organize events, fairs and other promotional activities;
* Coordinate and document after-sales activities until complete delivery of machines to customers.
Requirements:
* Fully qualified degree in Marketing, Administration, Communication, Advertising or related fields;
* Previous experience in similar positions (minimum 2 years);
* Knowledge of sales funnels, inbound marketing and demand generation techniques;
* Knowledge of marketing automation and CRM tools;
* Excellent written and verbal communication skills;
* Proactive, organized and results-oriented profile;
* Availability for international and national travel;
* Fluent English language skills;
* German language skills are an asset.