Job Title: Data Scientist
Data Scientists will play a key role in shaping data-driven marketing strategies by designing, implementing, and optimizing customer segmentation models.
They will work closely with cross-functional teams to build and scale buying group frameworks that enhance personalization, targeting, and campaign performance.
* Integrate advanced models and segmentation logic into Customer Data Platforms (CDPs).
* Apply advanced analytics and machine learning to solve complex problems related to customer behavior, churn prediction, lookalike modeling, and RFM analysis.
The ideal candidate will have a strong background in computer science or engineering, +5 years of experience working as a Data Scientist, and proficiency in languages such as Python, R, or SQL. They should also have experience working with AI, Machine Learning, LLMs, and Agentic AI.