Company Description
Santana - Import & Export, based in São Paulo, specializes in wholesale and distribution of electronic components and accessories across the Brazilian market. We supply a diverse range of high-quality and innovative products, including accessories under our own brand, Chip SCE, to retailers nationwide. As a company committed to excellence, we continually prioritize technology-driven solutions that meet the needs of our customers with reliability and efficiency. Our mission is to enhance client satisfaction while adapting to emerging trends in the market.
Role Description
This is a full-time hybrid role for an Analyst of Trade Marketing, based in Agudos, SP, with the flexibility to work remotely on occasion. The Analyst of Trade Marketing will be responsible for developing and implementing marketing strategies to boost brand awareness and sales performance. Day-to-day duties include market research, analysis of marketing and sales data, coordination with retail partners, and contributing to the creation of promotional campaigns. Additional responsibilities include identifying market trends and opportunities, maintaining product positioning, and providing data-driven insights to enhance the effectiveness of marketing initiatives.
Qualifications
Strong proficiency in market research, data analysis, and the ability to derive actionable insights
Experience in developing and executing marketing and promotional strategies
Knowledge of digital marketing, product positioning, and content creation
Proficiency in tools related to marketing analytics and the ability to present clear reports and findings
Excellent communication, collaboration, and problem-solving skills
Adaptability for a hybrid work environment, with availability to work on-site in Agudos, SP
Prior knowledge in trade marketing, retail operations, or electronic component markets is a plus
Bachelor's degree in Marketing, Business Administration, or a related field is preferred
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