We're seeking a Product Owner who can effectively drive the implementation of Loyalty and Marketing Automation platforms in LATAM markets.
Key Responsibilities
* Own and prioritize the product backlog for Loyalty and Marketing Automation initiatives.
* Develop clear epics, user stories, and acceptance criteria; maintain documentation in Confluence.
* Collaborate with global and local teams to deliver high-quality, scalable solutions.
* Support integration with the Single Customer View (SCV) and ensure data governance best practices.
* Facilitate agile ceremonies and ensure timely, value-driven delivery.
Requirements
* 5–8 years' experience as a Product Owner, Business Analyst, or similar in marketing tech or CRM.
* Strong grasp of Agile methodology and sprint management.
* Familiarity with MarTech tools – CDPs, loyalty/promo engines, and automation platforms.
* Excellent communication skills in English and Spanish or Portuguese.
* Agile certification (CSPO, SAFe PO/PM) is a plus.