Mission-Driven Marketing Professional
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We are seeking a highly skilled marketing professional to join our team in a mission-driven role. As a key member of our recruitment and marketing agency, you will play a crucial part in helping doctors and healthcare organizations thrive—and more importantly, helping patients find the care they need.
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This role is not just about metrics and campaigns; it's about using marketing as a force for change. You will be working closely with our recruitment and strategy team to design and implement strategic marketing campaigns aimed at attracting qualified doctors to underserved communities.
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Once doctors are placed, you will lead efforts to build their visibility and trust in the community through localized marketing. Your work will help them launch with confidence, build a steady flow of patients, and establish long-term relationships.
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Your responsibilities will include:
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* Designing and executing localized marketing strategies that attract doctors to work in underserved communities
* Developing targeted marketing campaigns to build awareness and trust among patients and healthcare professionals
* Collaborating with our recruitment and client teams to understand doctor profiles, community needs, and positioning strategies
* Running digital paid campaigns to build awareness and trust (Meta, Google, LinkedIn, etc.)
* Managing content creation (bios, testimonials, practice spotlights, ads, video assets) with a strong focus on human-centered storytelling
* Establishing marketing processes and systems that can be replicated across multiple regions and healthcare organizations
* Measuring and optimizing campaigns based on data: patient sign-ups, website visits, cost per acquisition, and more
* Managing a marketing trainee
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To succeed in this role, you will need:
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* 5+ years of experience in marketing
* Good level of English language proficiency (main work language serving North American clients)
* Experience in marketing agencies or start-ups
* B2B + B2C experience
* A passion for healthcare, purpose-driven work, or community building
* You should be both hands-on/technical as well as managerial
* Familiarity with Meta Ads Manager, Word Press/HTML, and analytics platforms
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We offer a unique opportunity to make a real difference in people's lives. If you're passionate about using your marketing skills to drive positive change, we'd love to hear from you.