Job Title: Business Intelligence Analyst
As a data-driven professional, you will be responsible for crafting and refining customer segmentation strategies using advanced clustering algorithms. You will collaborate with cross-functional teams to develop and scale personalized marketing frameworks that enhance targeting and campaign performance.
You will integrate sophisticated models and segmentation logic into Customer Data Platforms (CDPs) such as Adobe Experience Platform or similar. Additionally, you will apply advanced analytics and machine learning to address complex customer behavior challenges including churn prediction, lookalike modeling, and RFM analysis.
Key responsibilities include:
* Crafting and implementing customer segmentation models using clustering algorithms
* Collaborating with cross-functional teams to develop and scale personalized marketing frameworks
* Integrating sophisticated models and segmentation logic into CDPs
* Applying advanced analytics and machine learning to address complex customer behavior challenges
Requirements:
* Bachelor's Degree in Computer Science, Engineering, or a related field
* +5 Years of experience working as a Data Scientist
* +3 Years of experience working with AI
* +2 Years of experience working with Machine Learning
* +2 Years of experience working with LLMs
* +1 Years of experience working with Agentic AI
* Advanced English Level is required for this role as you will work with US clients