Experienced SEO Manager for Sistaco E-commerce Brands
About Us:
Sistaco is a pioneering brand in the beauty industry, known for our innovative mineral-based powder nail products. Our mission is to revolutionize the nail care industry with our unique, high-quality offerings that empower our customers to express their individuality. As we continue to grow, we're looking for a seasoned SEO Manager to join our dynamic team and drive our digital presence to new heights.
Job Description:
We are seeking a highly skilled and experienced SEO Manager to lead our search engine optimization efforts across all our e-commerce platforms. The ideal candidate will have a proven track record in developing and executing successful SEO strategies for Ecommerce Brands that drive organic traffic, improve search engine rankings, and enhance overall online visibility.
Key Responsibilities:
* Develop and implement effective SEO strategies for our 8 e-commerce websites.
* Conduct comprehensive keyword research to guide content teams.
* Optimize website content, landing pages, and product listings for search engines.
* Perform ongoing keyword discovery, expansion, and optimization.
* Monitor and analyze SEO performance metrics, providing regular reports to senior management.
* Collaborate with web developers and marketing teams to ensure SEO best practices are properly implemented.
* Stay up-to-date with the latest SEO trends, algorithms, and industry changes.
* Manage and improve organic search engine performance and goal-setting based on click-through rates, traffic, and conversions.
* Conduct competitor analysis to identify opportunities for improvement.
* Utilize various tools and analytics platforms to track, measure, and report on SEO efforts.
Qualifications:
* Proven experience as an SEO Manager in the e-commerce industry.
* In-depth knowledge of SEO practices, search engine algorithms, and ranking factors.
* Familiarity with relevant tools (e.G., Google Analytics, SEMrush, Ahrefs, Moz).
* Strong understanding of HTML, CSS, and web development principles.
* Excellent analytical, organizational, and time management skills.
* Outstanding communication and interpersonal abilities.
* Ability to work independently and as part of a team.
* A passion for staying current with industry trends and advancements.