About the Account Executive Role
The Account Executive is a vital position in managing client relationships, developing media strategies, and maintaining open communication with clients and media contacts.
-----------------------------------
Key Responsibilities
This role requires strong strategic planning skills to tailor PR plans to each client's unique needs. The Account Executive serves as the primary point of contact for assigned clients, building trust and fostering long-term relationships.
-----------------------------------
* Develop tailored PR plans that meet each client's goals.
* Serve as the main liaison between clients and the team.
* Establish new connections with key stakeholders.
* Conduct research to identify targeted media opportunities.
* Negotiate and secure media coverage, ensuring timely responses.
* Stay up-to-date on industry trends to capitalize on timely exposure opportunities.