Our team partners with purpose-driven, profitability-conscious brands around the world.
We specialize in working with Consumer Packaged Goods (CPG) companies, particularly in the Food & Beverage, Fashion, and Beauty sectors. Our goal is to secure high-impact media placements for clients through top-tier global outlets such as CBS, Fox News, Vogue, and Forbes.
At our company, we amplify brands that are making a difference. Our focus is on meaningful visibility, measurable results, and long-term growth.
Role
The Account Executive is responsible for managing the success of client campaigns by developing strategies, conducting outreach, and maintaining regular communication with both clients and media contacts. This role ensures client visibility across national, regional, podcast, radio, and TV platforms, while also contributing to broader brand awareness and engagement.
Account Executives are key relationship builders and storytellers who drive results by connecting the right narrative to the right outlet.
Responsibilities
* Develop and execute strategic plans tailored to each client
* Serve as the primary point of contact for assigned clients
* Build, grow, and create new client relationships
* Conduct research and build targeted media lists
* Secure, filter, and respond to media opportunities
* Schedule and coordinate media interviews, ensuring all logistics are handled
* Follow up with media contacts to confirm placements and coverage timelines
* Monitor coverage through Google Alerts and track mentions or product features
* Facilitate writing projects with the team in alignment with client goals and deliverables
* Monitor news trends and identify timely angles for client exposure
* Provide daily updates and maintain consistent communication
* Prepare and send biweekly and monthly reports and lookbooks
* Maintain updated trackers to record media coverage and interview status
Results
* Meet or exceed the expected number of interviews or media features
* Clients receive timely and proactive communication on campaign progress
* Media placements align with client goals, increase brand visibility, and credibility
* Clients recognize value from their engagement with us
* Accurate and updated documentation of all PR activities and client deliverables
Requirements
* 40 hours plus per week to meet client needs
* Proven experience or education in public relations or a related communications field
* Excellent written and verbal communication skills
* Strong organizational and time management abilities
* Proficient in Google Suite, Gmail, and media monitoring tools
* Creative and strategic thinker with a proactive mindset
* Comfortable working in a fast-paced, remote-first team environment
* Personable and professional in client and media interactions
* Able to manage multiple accounts, priorities, and deadlines simultaneously
* High level of self-accountability and commitment to delivering results