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Email marketing specialist

Gramado
Hire With Near
Anunciada dia 3 julho
Descrição

About us:

At Near, we help top talent in Latin America find remote roles with US companies. Our mission is to create better lives by fostering a remote work culture that transcends borders.


About the role:

We’re hiring an experienced and data-driven Email Marketing Specialist to lead our email efforts across both marketing and lifecycle campaigns. This is a hands-on role focused on growing and segmenting our B2B email list, improving engagement, and driving conversions through high-quality messaging and automation. You’ll work closely with our marketing and sales teams to make email one of our most effective revenue channels.


Responsibilities:

* Own the end-to-end execution of B2B email campaigns:
from copy to segmentation to delivery, reporting, and optimization.
* Develop lead magnets with Content Lead to generate email list growth.
* Grow and segment our email list with clear performance targets.
* Ideate email marketing and automation workflows to increase calls and revenue.
* Write strong, compelling email copy in excellent English that aligns with our brand voice.
* Track, analyze, and report on email performance with clear action steps.
* Collaborate with other teams (growth, content, and sales) to align messaging and cadence across the funnel.


What we are looking for:

* 2+ years of B2B email marketing experience, ideally in a fast-moving or startup environment.
* Proven success growing and segmenting a B2B email list.
* Strong written American English and persuasive copywriting skills.
* Hands-on experience managing email marketing and marketing automation platforms (e.G., HubSpot, ActiveCampaign, Klaviyo, etc.).
* Clear understanding of deliverability, list hygiene, and best practices.
* Analytical mindset – you’re comfortable working with metrics to drive performance.
* Can work autonomously and take ownership of outcomes.


Nice-to-Haves:

* Lifecycle marketing experience.
* A/B testing and experimentation mindset.


Benefits:

* 100% remote role.
* Compensation in USD.
* Time off:
14 vacation days, US working holidays + 4 local floating holidays, Birthday off.
* Health insurance stipend.

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