Anunciada dia 16 junho
Descrição
E-commerce advertising specialists play a crucial role in driving sales and revenue for online businesses. This position involves managing paid ad campaigns on Facebook Ads and Google Ads, focusing on direct-to-consumer (DTC) e-commerce brands.
Key responsibilities include:
* Scaling and optimizing paid ad campaigns to improve return on ad spend (ROAS) and cost per acquisition (CPA).
* Developing a deep understanding of e-commerce metrics, such as average order value (AOV), lifetime value (LTV), and conversion rates.
* Creative testing and ad iteration to enhance engagement and conversion rates.
* Analyzing competitors and market trends to identify opportunities and improve strategy.
* Reporting and insights generation using Looker Studio and other analytics tools.
Required skills and qualifications include:
* +5 years of experience running Facebook and Google Ads campaigns.
* +5 years of experience with Merchant Center.
* Proficiency with Google Ads Editor for bulk campaign management.
* Strong analytical skills with a focus on revenue-driving decisions.
* Fluency in English (written and spoken).
* Experience with remarketing and dynamic product ads.
* Proven expertise in SEO (Search Engine Optimization).
* Experience with external feed management platforms (DataFeedWatch or Channable).
Bonus points for:
* Familiarity with creative strategy and ad copywriting for e-commerce.
* Knowledge of email marketing and CRO strategies to enhance funnel efficiency.
* Experience working with DTC brands in apparel, streetwear, or fashion.
Salary: USD $1,200 - $2,000/month
Schedule: Full-time
Location: Remote (Must work Florida time zone)
The ideal candidate will possess strong analytical and creative skills, with the ability to drive revenue growth through data-driven decision-making. If you are passionate about e-commerce advertising and have the required skills and experience, we encourage you to apply for this exciting opportunity.