We are expanding our marketing team and looking for askilled Ads Specialistwho excels in managing and optimizing paid campaigns acrossGoogle AdsandMeta Ads (Facebook/Instagram).If you're passionate about performance marketing and enjoy driving measurable results, this role could be a great fit.ResponsibilitiesPlan, build, and optimize ad campaigns on Google Ads and Meta AdsConduct keyword research, audience targeting, and competitor analysisMonitor and analyze performance metrics (CTR, CPC, CPA, ROAS)Execute A/B tests for creatives, copy, and audiencesPrepare weekly/monthly performance reports with insights & recommendationsManage daily budgets and ensure efficient ad spendCollaborate with the creative/content team to produce high-performing ad materialsStay updated with platform trends, algorithm changes, and best practicesRequirementsProven experience managing Meta Ads and/or Google AdsStrong understanding of targeting, bidding strategies, and conversion trackingAble to analyze data and make data-driven decisionsFamiliar with tools such as Google Analytics, Meta Business Suite, Tag ManagerGood communication and organizational skillsAbility to work independently and manage multiple campaignsCertifications (Google Ads, Meta Blueprint) are a plusBenefitsFlexible remote workingCompetitive compensation based on experienceGrowth opportunities within the marketing teamDynamic, supportive, and results-driven environment