Help Us Connect Doctors with Underserved Communities
Are you a senior marketing professional who wants to make a real difference? This role isn't just about metrics and campaigns. It's about using marketing as a force for change—first, by helping attract the right doctors to the communities that need them most, and then by boosting those doctors' visibility and reputation to help them quick start their mission .
About the Role
* This is a high-impact position where you'll design and implement strategic marketing campaigns aimed at attracting qualified doctors to regions in need.
* You'll collaborate with our recruitment and strategy team to craft compelling narratives that resonate with purpose-driven physicians.
Key Responsibilities
* Designing and executing localized marketing strategies to attract doctors to underserved communities
* Executing localized marketing strategies to attract patients to newly settled doctors and healthcare organisations
* Collaborating with recruitment and client teams to understand doctor profiles, community needs, and positioning strategies
* Running digital paid campaigns (Meta, Google, LinkedIn, etc) to build awareness and trust
* Managing content creation (bios, testimonials, practice spotlights, ads, video assets) with a strong focus on human-centered storytelling
* Establishing marketing processes and systems that can be replicated across multiple regions and healthcare organisations
* Measuring and optimizing campaigns based on data: patient sign-ups, website visits, cost per acquisition, and more
About You
* You have 5+ years of experience in marketing
* You have a good level of English language skills (main work language serving North American clients)
* You have experience in marketing agencies or start-ups
* You have B2B + B2C experience
* You have an Entrepreneur / business mindset
* You have a passion for healthcare, purpose-driven work, or community building
* You can be both hands-on/technical as well as manager
* You are flexible with working hours
* You have hands-on experience with Meta Ads Manager, Word Press / HTML, and analytics platforms
Why This Role?
* Purpose-Driven Work: You'll help new doctors build their practice and help patients access the care they deserve.
* Remote Work: Work from anywhere
* Impact-First Culture: We measure success in outcomes, as well as in clicks and conversions.
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