Job Title: Digital Marketing Specialist for Home Improvement Campaigns
About the Role:
We are seeking an experienced digital marketing professional to manage Google Ads campaigns for home improvement clients in the U.S. market.
Responsibilities:
* Plan, launch, and manage ad campaigns for U.S. home service clients
* Analyze and optimize performance based on KPIs (CPL, ROAS, lead quality)
* Collaborate with our internal creative and strategy team
* Provide clear reporting and performance insights
Requirements:
* Minimum 3 years of experience managing Google Ads campaigns (Search, Display, YouTube, Performance Max)
* Proven success in lead generation for U.S.-based clients in the home services sector
* Strong analytical skills and familiarity with conversion tracking, A/B testing, audience targeting, and bidding strategies
* Experience in ad copywriting and funnel optimization
* Excellent communication skills, self-discipline, and accountability
What We're Looking For:
To Apply:
* Your resume or LinkedIn profile
* Campaign portfolio or performance screenshots
* A short message highlighting your experience with U.S. home improvement campaigns