Head of Trade Marketing Canais (Farma, Alimentar e E-commerce) page is loaded## Head of Trade Marketing Canais (Farma, Alimentar e E-commerce)locations: Field Worker - BRA (Rio de Janeiro)time type: Full timeposted on: Posted Todaytime left to apply: End Date: February 26, 2026 (19 days left to apply)job requisition id: 539726Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity. Our trusted portfolio of brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science. Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.**Head of Trade Marketing Canais (Farma, Alimentar e E-commerce)**Atuar como Head de forma estratégica na gestão de Trade Marketing para múltiplos canais de venda, garantindo a correta execução da estratégia da marca no ponto de venda, acelerando sell-out, fortalecendo a presença da marca e maximizando o retorno sobre os investimentos de trade.**Principais responsabilidades:*** Desenvolver e implementar a estratégia de Trade Marketing por canal (farma, atacarejo, varejo tradicional, redes regionais/nacionais, e-commerce, entre outros);* Monitorar e avaliar a eficácia das atividades de trade marketing em um nível estratégico e ajustar as estratégias conforme necessário;* Liderar a análise de mercado e comportamento do consumidor em um nível macro;* Coordenar e supervisionar campanhas promocionais complexas e de grande escala;* Gerir equipes de trade marketing e coordenar com outros departamentos de marketing e vendas;* Gerir orçamentos maiores e assegurar um retorno positivo sobre os investimentos. Assim como, tomar decisões estratégicas para fortalecer o relacionamento com parceiros de canal e melhorar a performance dos produtos no ponto de venda;* Atuar como parceiro estratégico do time comercial, apoiando negociações com insights, dados e propostas de valor por canal;* Liderar projetos de ativação de marca e lançamentos, garantindo execução consistente em todos os canais.* Trabalhar de forma integrada com áreas como Marketing, Vendas, Supply Chain e Financeiro.**Requisitos:*** Formação Superior Completa* Inglês avançado/fluente* Residir em São Paulo/SP ou Rio de Janeiro/RJ;* Disponibilidade para viagens;* Experiência sólida em Trade Marketing no segmento de bens de consumo (FMCG).* Vivência com gestão multicanais com forte capacidade analítica e conhecimento em ferramentas de BI e dados de mercado (IQVIA, Nielsen, Kantar e estudo de distribuição).Se sente que esse é seu próximo passo de carreira, inscreva-se até **25/02/2026****Diversidade, Equidade e Inclusão**Na Haleon, abraçamos nossa força de trabalho diversificada, criando um ambiente inclusivo que celebra nossas perspectivas únicas, gera curiosidade para criar uma compreensão incomparável uns dos outros e promove resultados justos e equitativos para todos.Estamos nos esforçando para criar um clima onde celebremos nossa diversidade em todas as formas, tratando uns aos outros com respeito, ouvindo diferentes pontos de vista, apoiando nossas comunidades e criando um local de trabalho onde seu eu autêntico pertença e prospere. Acreditamos em uma cultura de trabalho ágil para todas as nossas funções. Se a flexibilidade for importante para você, recomendamos que explore com nossa equipe de contratação quais são as oportunidades.Care to join us. Find out what life at Haleon is really like**Job Posting End Date**2026-02-26## **Equal Opportunities**Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong. During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees. The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.## **Adjustment or Accommodations Request**If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.## **Note to candidates**The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.Our trusted portfolio of brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.
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