Semiconductor and Google Ads Expert
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We are looking for a highly skilled SEM Specialist to manage and scale paid ad campaigns on Facebook Ads & Google Ads, focusing on DTC e-commerce brands.
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The ideal candidate will have +5 years of experience running Facebook & Google Ads campaigns, as well as hands-on experience with e-commerce stores (Shopify knowledge is a plus).
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Key responsibilities include optimizing ad performance through data-driven decision-making, improving ROAS & CPA, and deep understanding of e-commerce metrics (AOV, LTV, conversion rates, etc.) to drive profitability.
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Must-Have Skills:
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1. +5 years of experience running Facebook & Google Ads campaigns.
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2. Hands-on experience with e-commerce stores (Shopify knowledge is a plus).
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3. Proficiency with Google Ads Editor for bulk campaign management.
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4. Strong analytical skills with a focus on revenue-driving decisions.
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5. Fluent in English (written and spoken).
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6. Experience with remarketing & dynamic product ads.
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7. Proven expertise in SEO (Search Engine Optimization)
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8. Experience with external feed management platforms (DataFeedWatch or Channable)
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9. Familiarity with creative strategy & ad copywriting for e-commerce.
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10. Knowledge of email marketing & CRO strategies to enhance funnel efficiency.
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11. Experience working with DTC brands in apparel, streetwear, or fashion.
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About the Role:
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This is a full-time position that requires strong analytical skills, attention to detail, and excellent communication skills.
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The successful candidate will be able to work independently and as part of a team, with a strong focus on delivering high-quality results.
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What You'll Do:
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12. Manage and scale paid ad campaigns on Facebook Ads & Google Ads.
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13. Optimize ad performance through data-driven decision-making.
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14. Improve ROAS & CPA through deep understanding of e-commerce metrics.
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15. Enhance engagement and conversion rates through creative testing & ad iteration.
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16. Identify opportunities and improve strategy through competitor & market trend analysis.
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17. Generate reporting & insights using Looker Studio and other analytics tools.
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