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Growth marketing manager

Propriá
Mappa
Anunciada dia 26 abril
Descrição

Location: Remote (Colombia, Brasil, Guatemala) Seniority: Mid-Level (3+ years of experience)
Language: Advanced or native English required
Start Date: Immediately
Rate: 1.800 USD

About Company
We are a growth financing marketplace for small business owners, with a mission to increase access to entrepreneurship and empower women- and diverse-owned businesses.
By connecting entrepreneurs to growth capital and providing world-class financial management services, we help them take control of their finances, maintain clean, real-time financials, and achieve sustainable economic success.

The Role
We are looking for a highly driven Growth Marketing Manager to own and execute our marketing strategy across digital channels, with a strong focus on content, social media, and AI-powered growth initiatives.
This role is hands-on and execution-focused, ideal for someone who thrives in a fast-paced, startup environment and is excited to experiment, iterate, and scale marketing efforts. The right candidate is creative, analytical, and deeply familiar with modern marketing tools, platforms, and AI-driven workflows.

Key Responsibilities
Own and execute the company’s social media strategy across Instagram, TikTok, LinkedIn, and emerging platforms
Plan, create, and publish high-performing short-form and long-form content aligned with brand and growth goals
Analyze performance metrics and optimize campaigns based on data-driven insights
Manage and scale organic and paid acquisition channels, including social ads and content distribution
Leverage AI tools to generate content, optimize workflows, and improve campaign performance
Experiment with new growth tactics, content formats, and distribution strategies to drive engagement and lead generation
Collaborate with internal teams (Sales, CX, Product) to align messaging and campaigns
Develop and maintain a consistent brand voice and positioning across all channels
Identify trends and opportunities within the market to keep the brand relevant and competitive
Support funnel optimization from awareness to conversion, improving overall marketing ROI
Track and report on KPIs, providing actionable insights to leadership
Continuously test, learn, and iterate on campaigns to improve performance

What We’re Looking For
3+ years of experience in growth marketing, digital marketing, or social media marketing
Strong experience managing and growing Instagram, TikTok, and LinkedIn accounts
Proven ability to create engaging, high-performing content, especially short-form video
Deep familiarity with AI tools (ChatGPT, Midjourney, automation tools, etc.) and how to apply them to marketing workflows
Analytical mindset with experience using data to drive decisions and optimize campaigns
Experience with paid media (Meta Ads, LinkedIn Ads, TikTok Ads) is a strong plus
Comfortable working in a fast-paced, tech-driven environment with rapid iteration
Strong communication skills and ability to translate ideas into clear, compelling messaging
Creative, proactive, and highly execution-oriented
Experience with marketing tools (analytics platforms, CRMs, scheduling tools, etc.)
Ability to manage multiple projects and prioritize effectively
Excited about leveraging technology and AI to scale marketing efforts

Details
Full-time position (Remote – Colombia, Brasil, Guatemala)
Exclusivity required — no simultaneous employment during agreed working hours

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