We believe in the potential of everyone to give wings to people and ideas, regardless of gender expression, race, religion, affective‑sexual orientation, origin, age and disability. In the world of Red Bull, everyone is welcome.
The Latam Key Account Manager is a senior entrepreneurial leadership role responsible for developing, sharing, guiding, supporting and following up Red Bull’s commercial and execution strategies within Latin American countries, through local Key Account Heads and Managers. This portion of the business represents 30% of total sales in Latam.
Responsibilities
The senior role requires a hands‑on team player who can analyse and quantify the current status, understand and prioritise medium‑ and long‑term company goals and set clear expectations and objectives within each business unit. The role must drive the corporate agenda and strategy in account management, identify opportunities in the value chain, propose and create trackable KPIs for measuring top customers performance, manage contracts and negotiate agreements aligned to overall strategy, and track major company goals such as volume, sales, share and local business P&L.
Key KPI’s
Develop, propose and track business KPI’s for major accounts within Latin America.
Ensure full compliance and quality of inputs in CPM where available.
Improve profitability (3N) on top accounts of each market Year over Year.
Improve Conditionality (measurement, compliance, % increase) on top accounts of each market.
Improve promo spending/negotiations in relevant top accounts.
Training & Guidelines
Train and guide local Key Account Managers through the process of business planning and annual agreement negotiations, CPM, negotiation, promo management and investment tools.
Customer Development Analysis
Continuously analyse top customers development, define and prioritise goals within each country and account to maximise business development opportunities.
Sales Deck
Produce excellent conceptual selling decks to establish Red Bull as the category leader with key and new customers/channels – and successfully use them where relevant to drive new business opportunities.
Follow up
Identify, develop, train and follow up on local Key Account Managers regarding Red Bull sales and long‑term business drivers to be proposed and negotiated with top customers.
Lead by Example
Beyond being a regional leader, walk alongside local managers/teams to deliver business ambitions and influence customers’ agenda. (Hands On, Can‑Do Mindset)
Qualifications
BA mandatory in Business, Marketing, Engineering, Economy in a top school in Brazil or abroad.
MBA or post‑grad in Finance disciplines is a meaningful plus.
Languages: Fluent English mandatory. Portuguese and/or Spanish as native also mandatory.
More than 6 years professional experience in Key Account Management (at least 4 in Management Positions).
Category Management / Trade Marketing experience is a plus.
Finance or Revenue Management Experiences are also a major plus.
Directly managing international large accounts in a management position is mandatory.
Strong analytical, planning and tracking skills.
Full understanding of financial bottom‑line implications of sales and marketing decisions.
Successful long‑term project implementation experience and problem‑solving skills.
Strong communication and conceptual selling skills.
Strong consensus building skills, with cross‑functional leadership experience.
Disciplined, rational and regardful to details.
Long‑term considerate and excellence on planning and business reviewing.
Creative personality.
Seniority level
Mid‑Senior level
Employment type
Full‑time
Industries
Food and Beverage Services
#J-18808-Ljbffr