Social media lead/community manager

We're hiring: Social Lead / Social Media & Community Manager Earned Media Productions (EMP) is looking for someone who can turn podcasts into growth engines — and build engaged communities around them. This role sits at the intersection of content distribution, social strategy, and audience engagement. What you'll do: • Own daily posting across TikTok, IG Reels, YouTube Shorts, X, and more • Turn podcast episodes into high-performing short-form content • Decide what clips get posted, when, and where • Manage comments, DMs, and community engagement across platforms • Help shape the voice and presence of brands online • Analyze performance and double down on what works Key Responsibilities1. Content Distribution & Posting - Own daily posting across all social platforms (TikTok, IG Reels, YouTube Shorts, X, etc.) - Manage scheduling, captions, hashtags, and formatting per platform - Ensure consistent, high-volume output of podcast clips 2. Podcast Clip Strategy - Turn long-form podcast episodes into a structured content distribution plan - Decide what clips get posted, when, and where - Collaborate with editors to guide clip selection and packaging (hooks, titles, formats) 3. Growth & Optimization - Analyze performance data to identify winning formats, topics, and hooks - Continuously iterate on posting strategy to increase: - Views - Engagement - Follower growth - A/B test captions, formats, and posting times 4. Platform Expertise - Stay on top of trends, algorithm changes, and best practices across platforms - Adapt content strategy accordingly (e.g., TikTok vs. Reels vs. Shorts nuances) 5. Systems & Organization - Build and manage a content calendar + distribution system - Track posted content and performance metrics - Ensure no content bottlenecks between editing → posting → reporting 6. Collaboration - Work closely with: - Editors (to refine clips) - Creators/clients (to align on voice and goals) - Leadership (to align on growth strategy) What we're looking for: • Experience growing social accounts (especially short-form video) • Strong understanding of TikTok / Reels / Shorts • Someone who actually gets internet culture + audience behavior • Ability to manage both content output + community interaction Must-Haves - 2–4+ years managing social media accounts (preferably podcast or creator-led content) - Proven experience growing accounts through short-form video - Deep understanding of TikTok, Instagram Reels, and YouTube Shorts - Strong instincts for what makes content go viral - Experience managing high-volume posting (multiple posts/day) - Fluent in English - Speaking and Writing. Nice-to-Haves - Experience working with podcasts or long-form content - Background in content editing or scripting - Familiarity with tools like: - Asana/ Slack - Social schedulers (Later, Hootsuite, etc.) - Analytics tools - Experience managing multiple brands or clients Bonus: • Experience with podcasts or creator-led brands • Background in content editing or scripting • Experience building or managing online communities This is a high-impact role with real ownership across content, distribution, and community.