Responsibilities：1. Responsible for the content operation of the courier communication channel, with the goal of delivering the rider image of the platform, establishing a mechanism for content production and operation, including content quality control, content production, and content distribution full-link operation strategy, to provide riders with high-quality content with the platform's characteristic tonality 2. Develop strategies and produce creativity based on communication goals, including but not limited to topic manufacturing, in-depth content, channel strategies, product activity gameplay, etc., and complete the full module and full link work. 3. Track core operational and content data, analyse rider behaviour and needs, and help drive business information reach optimization 4. Undertake cross-team collaborative communication, integration of internal and external resources, sorting out and integrating long-term communication strategies, and achieve the value of rider content improvementRequirements：1. More than 3 years of experience in operating content platforms, a deep understanding of the content industry, and a good experience in mainstream content platforms 2. Have insights and sense about content operation and have systematic writing skills 3. Have a certain understanding of the delivery industry, have empathy, and recognize the value of riders' jobs 4. Good communication skills, project management skills and teamwork spirit