Job Overview
Cooler Master seeks a skilled professional to lead public relations for Latin America, driving the company's visibility across key markets.
The ideal candidate will manage PR execution for launches and ongoing brand activations, ensuring consistent communication with global and regional marketing teams.
Key Responsibilities:
* Develop and execute the regional PR calendar and embargo plan; ensure alignment with global launches and sales priorities.
* Cultivate strong connections with top-tier tech and gaming editors, reviewers, and influencers across Portuguese and Spanish-speaking markets.
* Lead virtual and local events; manage press lists, invitations, materials, and post-event follow-ups.
* Manage sample allocation, delivery, and follow-up process with regional media outlets.
* Drive joint PR opportunities with distributors, e-commerce partners, and brand collaborators.
* Adapt global press materials for LATAM audiences to ensure cultural and linguistic accuracy.
* Ensure consistent application of embargoes, NDA terms, and authorized content usage.
About You
We're looking for a seasoned communications expert with experience in public relations, able to develop and execute strategic plans that drive results.
You'll have a proven track record of success in managing media relationships, developing compelling stories, and navigating complex business environments.
Able to think critically and creatively, you'll be a strong communicator with excellent interpersonal skills, comfortable working in a fast-paced environment.
You'll thrive in a dynamic team setting, collaborating with cross-functional groups to achieve shared goals.
In exchange for your expertise, you'll enjoy a rewarding career with opportunities for growth and development.
Requirements
* Minimum 5 years of experience in public relations or a related field.
* Demonstrated expertise in strategic planning, media relations, and event management.
* Strong writing and storytelling skills, with the ability to adapt to different formats and audiences.
* Excellent communication and interpersonal skills, with the ability to work effectively in a team environment.
* Bilingual or multilingual skills, with proficiency in Spanish and/or Portuguese.
* Familiarity with social media platforms and digital marketing channels.