About Us
We are seeking a seasoned WordPress developer to lead our landing page creation and optimization efforts.
The ideal candidate will have personally managed the technical execution of high-stakes marketing campaigns with millions of dollars in ad spend.
Key Responsibilities
* Design, build, and deploy high-converting landing pages optimized for paid traffic from Meta, Google, and other advertising platforms.
* Owning the complete technical implementation of marketing campaigns from concept through launch.
* Ensuring pixel-perfect tracking setup across all campaigns, including conversion tracking and retargeting audiences.
* Implementing and troubleshooting complex tracking scenarios, including server-side tracking and multi-touch attribution.
* Optimizing landing page performance for speed, mobile responsiveness, and conversion rates.
* Conducting A/B testing and implementing rapid iterations based on campaign performance data.
HubSpot Integration & Data Management
* Building and maintaining seamless integrations between landing pages and HubSpot CRM.
* Ensuring accurate lead capture, form submissions, and data synchronization.
* Implementing and validating proper lead source attribution and campaign tracking in HubSpot.
* Creating custom workflows and automations to support campaign objectives.
* Troubleshooting data discrepancies and ensuring marketing attribution accuracy.
Technical Leadership & Team Management
* Leading and mentoring a team of two WordPress developers.
* Managing workload distribution across multiple concurrent projects and campaigns.
* Establishing and enforcing development standards, quality assurance protocols, and best practices.
* Conducting code reviews and providing constructive technical feedback.
* Creating project timelines and ensuring on-time delivery of campaign assets.
* Serving as the escalation point for complex technical challenges.