Product Development Lead - Customer Retention
We are seeking a skilled Product Development Lead to oversee the implementation of customer retention strategies and marketing automation platforms for Latin American markets.
You will serve as a liaison between marketing teams and technical delivery groups, ensuring business needs are translated into actionable product features.
* Develop and prioritize the product roadmap for customer retention and marketing automation initiatives.
* Author clear product requirements, user stories, and acceptance criteria; maintain documentation in collaboration tools.
* Collaborate with global and local teams to deliver high-quality, scalable solutions that meet customer needs.
Key Requirements:
* At least 5–8 years of experience as a Product Development Lead, Business Analyst, or similar role in marketing technology or CRM.
* Familiarity with Agile methodology and sprint management practices.
* Excellent communication skills in English and Spanish or Portuguese.