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Marketing & brand operations lead

Florianópolis
Momo Lifestyle
Anunciada dia 19 fevereiro
Descrição

Global E-commerce | Presential | Florianópolis (Lagoa da Conceição)Location:Lagoa da Conceição – Florianópolis, SC, BrazilWork Hours:Monday to Friday, 9:00 AM – 6:00 PM (1-hour lunch break)Markets:Brazil, United States, United KingdomWork Model:100% presential About Momo LifestyleMomo Lifestyle is a global direct-to-consumer brand focused onsmart, functional home productsdesigned to improve everyday life.We operate acrossBrazil, the US, and the UK, selling throughShopify, Amazon, and major marketplaces. To date, we have sold170,000+ units worldwide, with thousands of verified customer reviews.We are afounder-led, execution-driven company. No corporate bureaucracy. No startup hype theater. Just calm, focused people doing meaningful work and building something solid — with quality, intention, and long-term thinking. The Role – Why This Position ExistsWe are strengthening ourmarketing leadership layer.This role exists toown and executeMomo Lifestyle's:Social mediaContent engineInfluencer & UGC programsTikTok presencePR initiatives…across all markets we operate in.This isnot a support roleandnot a theory role.It's ahands-on leadership positionwith real ownership and visibility.You will workdirectly with the foundersand collaborate daily with:DesignerPaid Ads SpecialistMarketplaces SpecialistAccount ManagerYour mission:to make Momo Lifestyle famous, turn content, creators, and brand presence into measurable business impact. What You'll Own (Responsibilities)Social Media & Content (Global)Own strategy and execution for all social platformsDefine content pillars per market (BR / US / UK)Plan, produce, publish, and optimize content consistentlyWork closely with the designer to maintain brand quality and coherenceInfluencer & UGC ProgramBuild and manage creator programs across all marketsProspect, onboard, brief, and manage influencers and UGC creatorsTrack performance (reach, engagement, conversions, cost efficiency)Turn creators into a scalable acquisition and content engineTikTok (High Priority)Own TikTok strategy end-to-end (formats, trends, hooks, creators)Coordinate organic content with TikTok Shop and paid effortsTest fast, learn fast, scale what worksPR & Brand VisibilityPropose and execute digital-first PR initiativesBuild relationships with creators, media, and partners when relevantStrengthen brand authority and awareness internationallyCross-Team AlignmentEnsure organic, paid, and marketplace messaging is alignedAct as the orchestrator, not a siloKeep communication clear and execution flowingStructure & ScalingOrganize workflows, calendars, and processesPrepare the ground to grow the marketing team when neededLeverage AI and online tools to multiply output without bloating headcount Who This Role Is ForThis role is ideal for someone who:Is very good at digital marketing, not just talking about itIs hands-on, proactive, and execution-drivenIs comfortable managing multiple fronts at the same timeIs outspoken, clear, and direct in communicationKnows how to work closely with foundersWants responsibility and ownership — not corporate titlesThis isnotthe right role if you:Need heavy structure or constant directionPrefer agency-only or consultant-style workThrive and like corporate politics or startup hypeAvoid execution and accountability Required QualificationsFluent spoken and written English (mandatory)Proven experience in Social media operationsProven experience in e-commerceSolid understanding of:Influencer & UGC marketingDigital marketing fundamentalsStrong proficiency in Google Drive & Google WorkspaceWillingness to learn, adapt, and growAbility to multitask without losing quality Nice to Have (Differentials)Spanish languageExperience with TikTok ShopAmazon listings and contentPrevious exposure to international brandsKnowledge of e-commerce operations (orders, integrations) Why Florianópolis – Lagoa da Conceição (Read Carefully)This role is100% presential, and that's intentional.Momo Lifestyle is based inLagoa da Conceição, one of the most famous, cozy, and desirable areas of Florianópolis — an island known for nature, balance, and quality of life.This job is perfect for someone who:Is tired of big-city chaos (São Paulo, heavy traffic, long commutes)Wants a calmer, healthier, more balanced lifestyleStill takes work and career very seriouslyValues focus, emotional stability, and meaningful contributionWe are aware that:Traffic and distance can be a challenge, even from nearby citiesIf you see this as afeature, not a drawback, you are the right person How We Work – Company CultureFounder-led & hands-onExecution over buzzwordsOwnership and accountabilityLean, smart, resourcefulQuality over unnecessary speedCustomer-first mindsetGrowth-oriented, not ego-drivenCalm, emotionally stable, proud teamPeople here are good at what they do — and don't need noise to prove it. Compensation & BenefitsHiring ModelCLT (preferred)PJ can be discussed for senior profilesSalaryCompetitive and flexible, aligned with experience and market realityBenefitsR$ 650 VA (food allowance) – no payroll discountVT (transportation allowance) – no payroll discountFull CLT benefitsFree daily breakfast at the officeFree coffee and teaMonthly team lunch sponsored by the company40% discount on Momo productsFlexible dress code1-hour flexibility for arrival/departure (except Fridays)Direct work with international foundersAccess to online and AI toolsFree Momo t-shirts Final NoteThis is ahigh-impact rolefor someone who wants:Real ownershipInternational exposureStrong executionA brand with proven tractionA calm, high-quality life outside of workIf that resonates, we want to meet you. How?Send your LinkedIn profile + a short message explainingwhy this role and this location make sense for you.

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