Transforming Healthcare Outcomes through Strategic Marketing
">
We are seeking a seasoned marketing professional to drive our mission-driven initiative aimed at connecting doctors with underserved communities. As a key member of our team, you will be responsible for developing and executing localized marketing strategies that attract high-quality physicians to regions where they are needed most.
">
This role involves designing and implementing targeted campaigns to boost the visibility and reputation of healthcare professionals in their respective communities. You will work closely with our recruitment and strategy teams to craft compelling narratives that resonate with purpose-driven physicians and help them build a steady flow of patients.
">
Your responsibilities will include:
* Designing and executing localized marketing strategies that attract doctors to work in underserved communities
* Developing targeted campaigns to build awareness and trust among patients
* Collaborating with recruitment and client teams to understand doctor profiles, community needs, and positioning strategies
* Managing content creation (bios, testimonials, practice spotlights, ads, video assets) with a strong focus on human-centered storytelling
* Establishing marketing processes and systems that can be replicated across multiple regions and healthcare organizations
* Measuring and optimizing campaigns based on data: patient sign-ups, website visits, cost per acquisition, and more
* Managing one marketing trainee
">
Key Qualifications:
">
We seek candidates with 5+ years of marketing experience, good English language proficiency (main work language serving North American clients), and experience in marketing agencies or start-ups. Additionally, successful applicants should possess B2B and B2C experience, an entrepreneurial mindset, and a passion for healthcare, purpose-driven work, or community building. Hands-on experience with Meta Ads Manager, WordPress/HTML, and analytics platforms is also required.
">
About This Opportunity:
">
This role offers a unique chance to make a meaningful impact in the lives of patients and healthcare professionals. As part of our remote team, you will have the flexibility to work from anywhere while contributing to our purpose-driven culture. We measure success not only in clicks and conversions but also in outcomes and the positive change we bring to our communities.