Marketing Specialist
We are seeking a skilled Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for designing and executing localized marketing strategies that attract doctors to work in underserved communities.
This role involves collaborating with our recruitment and client teams to understand doctor profiles, community needs, and positioning strategies. You will also be responsible for running digital paid campaigns to build awareness and trust, managing content creation with a focus on human-centered storytelling, and establishing marketing processes that can be replicated across multiple regions.
You will have the opportunity to work on high-impact projects that make a real difference in people's lives. If you are passionate about healthcare, purpose-driven work, or community building, this could be the perfect role for you.
* Develop and execute localized marketing strategies to attract doctors to underserved communities
* Collaborate with recruitment and client teams to understand doctor profiles and community needs
* Run digital paid campaigns to build awareness and trust
* Manage content creation with a focus on human-centered storytelling
* Establish marketing processes that can be replicated across multiple regions
Requirements:
* 5+ years of experience in marketing
* Good level of English (main work language serving North American clients)
* Experience in marketing agencies or start-ups
* B2B + B2C experience
* Entrepreneurial mindset
* Passion for healthcare, purpose-driven work, or community building
* Flexibility with working hours
* Hands-on experience with Meta Ads Manager, WordPress/HTML, and analytics platforms
Why This Role is Ideal:
* Purpose-Driven: You will help new doctors build their practice and help patients access the care they deserve.
* Remote: Work from anywhere.
* Impact-First Culture: We measure success in outcomes, as well as in clicks and conversions.