Job Title: Loyalty Product Strategist
Keyrus is seeking a hands-on Product Owner to drive the implementation of customer loyalty and marketing automation platforms for LATAM markets.
You'll be the bridge between marketing teams and technical delivery groups, ensuring business needs are translated into clear, actionable features.
1. Own and prioritize the product backlog for loyalty and marketing automation initiatives.
2. Write clear epics, user stories, and acceptance criteria; maintain documentation in collaboration tools.
3. Collaborate with global and local teams to deliver high-quality, scalable solutions.
4. Support integration with the single customer view (SCV) and ensure data governance best practices.
5. Facilitate agile ceremonies and ensure timely, value-driven delivery.
Required Skills:
* 5–8 years' experience as a Product Owner, Business Analyst, or similar in marketing tech or CRM.
* Strong grasp of Agile methodology and sprint management.
* Familiarity with MarTech tools – CDPs, loyalty/promo engines, and automation platforms.
* Excellent communication skills in English and Spanish or Portuguese.
* Agile certification is a plus.
Why Join This Opportunity?
This role offers the chance to work on cutting-edge technologies and contribute to the success of our clients. As a Loyalty Product Strategist, you will be part of a dynamic team that values innovation, collaboration, and customer satisfaction.